About Us > Company Highlights

Company Highlights

Daihatsu launches Minor Change campaign

22 Apr 2014
DPC

Daihatsu Malaysia Sdn Bhd today launched a Minor Change campaign for its Gran Max range, which currently consists of five variants of panel vans and 13 variants of pick-ups. The upgrades include collapsible steering wheel, anti-lock braking system, front seat slide, three point seat belt, parking brake centre lever and separate front seat for added safety. Existing features of the Gran Max are a 1.5-litre DVVT engine, rear wheel drive, Denso air conditioner, dual sided access to cargo area and power steering. Prices of the Gran Max range from RM59,000 to RM90,000, available across Malaysia including Sabah and Sarawak. The Gran Max, of which variants include mobile cafe, chiller van, utility pick-up, security van and several others, is mostly targeted to pasar malam and pasar tani business owners, light construction, food truck and mobile cafe operators, as well as general small to medium industries.

The Gran Max, of which variants include mobile cafe, chiller van, utility pick-up, security van and several others, is mostly targeted to pasar malam and pasar tani business owners, light construction, food truck and mobile cafe operators, as well as general small to medium industries. The Gran Max, of which variants include mobile cafe, chiller van, utility pick-up, security van and several others, is mostly targeted to pasar malam and pasar tani business owners, light construction, food truck and mobile cafe operators, as well as general small to medium industries.

As part of its campaign, Daihatsu has started a roadshow since April 13, collecting photos of vendors and traders for a Facebook contest running on the page Daihatsu Gran Max – Value 4u, where those with the most likes by May 30 will win an all expenses paid holiday for four to Tioman Island for three days and two nights.

Members of the public can also enter the contest by sending in a picture of themselves with a Gran Max, regardless of whether or not they own it.
Back to Company Highlights